Something that is more creative is better then a bunch of flashing lights. Now once you have them at your trade show displays you must then be prepared to explain everything about you company. If you have representing your company and get stuck stuttering when asked a question chances are you are the best picked representative. You got to be sharp as a tack, because you want your company to be seen in the best light possible.

Probably the most important aspect about the trade shows is the promotional items. These are the bread and butter that will help your band name get remembered. If you have a promotional item that you can gave out that people will use, you company name will have no problem sticking.